Helping CDPs Achieve Their Mission
Connect offline databases with online user activity and allow your clients to segment.
When a User Doesn't Log In, our Probabilistic Graph Unlocks Audience Value
CDPs require an identity graph to fulfill their ultimate objective. ID graphs help CDPs link disparate sources of identity data to ensure accurate and recent pictures of the database.
Database Expansion
Roqad's database has dramatic scale of individuals with more than one digital ID across NA & EU.
Maximum Coverage
Our identity graph covers over 80% of the online addressable population and has an accuracy of over 95%.
GDPR Compliant
We use only TCF-consented data and are one of the only GDPR-compliant ID graphs available.
Leading CDPs Choose Roqad
It's the CDPs' time to shine. 89% of brands say they’ve either deployed a CDP or plan to.
You give us an input, we'll return a cluster.
Probabilistic Graph Benefits for CDPs
Thought Leadership
Demonstrate that your business is committed to continuous innovation with a graph partner that helps address identity challenges today, tomorrow, and even much further down the road.
Fair Value
Rates are fair for the value delivered. We know you need to manage costs (heck, so do we) and we are confident that our graph will fit into your budget.
Efficiency
You won't be forced to choose an extended or Universal ID out of the many that exist today. We aggregate and listen to all of them (so you don't have to).
addressability
Approximately 90% of users do not log in to a website. You will gain visibility to the silent majority with probabilistic extension.
scale and accuracy
Roqad has a dramatic database of individuals with more than 1 digital ID for both North America and Europe. The identity graph covers over 80% of the internet population and has an accuracy of over 95%. We use only TCF-consented data and are one of the only GDPR-compliant graphs available.
Ollie James
Global Head of Customer Success
Roqad